Now that the GDPR has been implemented and the 25th May deadline has passed, you’ll have noticed a lot less chatter about it online and in your inbox. But it’s more than likely that you are still working on fully understanding what it means for you and your business....
Your existing customers are potentially more valuable to you than new ones. These customers have already made a connection with you – they’ve chosen to buy from you, and now it’s up to you to make their buying experience a good one, so that they will come back again,...
If you’re well-prepared, networking is an excellent way to build lasting business relationships and get new business into your sales pipeline. But going to the networking event is only part of the deal. The work is in what you do afterwards, which is where outsourced...
One of the best ways to safeguard your business is to make sure that your customers can pay. Of course, some businesses solve this problem by asking for payment in advance – if you’re buying products online, for example, you have to pay before the goods are delivered....
It’s important that businesses of all sizes look at ways to reduce their impact on the climate. A recent survey by the British Chambers of Commerce in partnership with O2 revealed that 90% of small businesses have yet to put in place any targets to reduce emissions....
The EU’s General Data Protection Regulations came into force on May 25th 2018, but whilst the regulations were enforceable from that date it would have been unlikely that you ever had a visit from the Information Commissioner’s Office since then. However that date...
Employees on statutory leave can give small businesses a headache. Covering duties for a period of time can be expensive, if you bring in full-time cover, and it brings with it a wide range of paperwork and legislative responsibilities. But what if you use flexible...
There are many useful online content marketing strategies available which are very effective at bringing traffic to your website, boosting your businesses brand and establishing your business as an authority in the marketplace. The best part is — these marketing...
There is a large amount of small business digital marketing advice available online. Unfortunately, some of the advice is misleading, or even completely incorrect! In fact, one of the key challenges of digital marketing is determining which tips are useful for your...
One of the disadvantages of social media marketing is the challenge in keeping it creative and fresh. Here are some tips and tricks to make interesting and engaging content for your social media target audience: Quality not quantity: Regular updates are important but...