The Virtual Assistant Blog
Helping business owners run a successful business
Choosing a virtual assistant: how to select the right service
Every choice you make about your business strategy is an important one, but few aspects of your business are as influential as the handling of administration and day-to-day tasks. All those things that seem mundane, boring and tiny are, in fact, the lifeblood of your...
Top ten email marketing tips – emails that deliver results
Email marketing is one of the best ways to reach your customers. It’s quick, free and measurable. But you have to do it well to get the response you want – and that’s where lots of businesses hit a brick wall. Here are our top ten email marketing tips to give your...
How outsource bookkeeping services can help risk-assess customers and manage credit
One of the best ways to safeguard your business is to make sure that your customers can pay. Of course, some businesses solve this problem by asking for payment in advance – if you’re buying products online, for example, you have to pay before the goods are delivered....
How to segment your lists to transform your email marketing service
Email marketing is here to stay. Just think about your own inbox and what persuades you to click to buy more of what you love – or what your business needs. The best marketing emails are the ones that are instantly relevant to you. And that’s down to the email...
Social media marketing ideas – how to keep content engaging
One of the disadvantages of social media marketing is the challenge in keeping it creative and fresh. Here are some tips and tricks to make interesting and engaging content for your social media target audience: Quality not quantity: Regular updates are important but...
How companies that hire virtual assistants could be reducing their carbon footprint
It’s important that businesses of all sizes look at ways to reduce their impact on the climate. A recent survey by the British Chambers of Commerce in partnership with O2 revealed that 90% of small businesses have yet to put in place any targets to reduce emissions....
How to prepare business plans and presentations for SMEs
Creating high quality business plans and presentations can be a challenge at the best of times but when you’re a small-to-medium sized enterprise (SME) with limited resources the task only gets harder. Businesses are often required to create a business proposal to...
Digital marketing advice for small business owners
While there is an abundance of digital marketing advice for small businesses available online, it can sometimes be a case of information overload. Digital marketing for small business involves many different strategies, all with varying levels of complexity – there’s...
A virtual assistant diary organiser’s top tips for arranging successful business meetings
Meetings are part and parcel of business life. And properly planned and run, they can produce clear outcomes, targeted actions and move things forward. Poorly planned meetings, however, can be a waste of everyone’s time and have a negative effect on relationships both...
How to improve data entry and processing accuracy
Businesses increasingly rely on good quality data. It helps with everything from budget planning to managing customer relationships. Low quality data can lead to poor decisions, focusing on the wrong areas of the business and neglecting those areas that could lead to...
Blog your business to success – tips for small business owners
Blogging is still one of the most useful ways for a small business to be found, trusted and remembered. The tools have changed, and AI can now help with research, planning and first drafts, but the best business blogs still come from real people sharing useful...