The Virtual Assistant Blog
Helping business owners run a successful business
Small business tips for email marketing success
Digital marketing with email newsletters is a very effective technique and is one of the best ways to engage with customers. Well constructed email marketing campaigns can increase your sales, improve brand loyalty and increase customer retention rates. But what are...
Your best Ecommerce assistant? On and off-page SEO
If you run an online store, you need to attract customers to your shopping site. Whatever you’re selling, there’s bound to be a lot of competition, so how do you stand out from the crowd and make sure your shop appears in front of your target customers. There are...
The virtual outsourcing guide to setting up as a freelancer or sole trader
The world of work is changing – many people are choosing to manage their work-life balance by starting their own business. And this is great thing to do – it gives you more control over your hours, your clients and the type of work you do. And it means you can...
How affordable bookkeeping services can help reduce late payments
One of the biggest problems faced by small businesses is late payment. It can have a critical impact on cashflow and is often the reason that businesses fail. You can, however, put yourself in a strong position by using affordable bookkeeping services or outsourcing...
Keeping your website fresh for online success: The benefits of website maintenance for small business
Websites are indispensable assets for small businesses seeking to make the most of their online presence. However, many business owners overlook the critical role of ongoing maintenance in keeping their sites effective and efficient. This blog explores the benefits of...
Why is bank reconciliation important. Could virtual bookkeeping help?
For many small business owners, bank reconciliation is one of the many administrative tasks you could do without. But it’s critical to the financial health of your business – and the best way to regularly check that everything is in order. Of course, if you really...
Sales and Marketing: What’s the difference, and how can virtual sales support solutions help?
Small businesses often bundle sales and marketing together. But the businesses who quickly work out the ways these two functions are related – and the ways they are different – are likely to see a healthier, more focused pipeline that will deliver the business they...
Small business VAT guide for beginners
There are several reasons why your business may choose to register to pay Value Added Tax (VAT). Whatever the reason, you’ll need to understand what you have to do, and how you keep your VAT account and payments accurate – and our handy small business VAT guide is...
A guide to writing an online marketing and social media plan
Marketing is a key part of your business. It gets your brand in front of the right people and engages with them so that they want to find out more. You can’t sell your product or service until you’ve made your potential customers aware of it – so having a marketing...
Network to win – our virtual assistant help and advice
We’ve done a lot of networking – it’s a great way to meet new business contacts, get to know the local business community and get the message about your business across – whether you’re a builder, accountant, marketer or full time virtual assistant. Help on how to...
How to improve productivity with time and task management
Productivity levels can have a significant impact on your business. Low productivity reduces your profit – everything takes longer to do, employees are less motivated to deliver work, and you can experience high staff turnover. On the other hand, high productivity,...