The Virtual Assistant Blog
Helping business owners run a successful business


How to become an entrepreneur – tips for starting your business empire
Are entrepreneurs born or made? In reality, successful business people contribute to their own success through hard work, a thirst to learn, a desire to succeed and surrounding themselves with people who have the skills to make their ideas come to life. So, in order...
Choosing the best B2B lead generation services software for your business
Generating qualified leads is a central part of your sales and marketing function. Without a good quality lead generation programme, your business could be wasting time and money chasing the wrong people at the wrong time. Effective lead generation involves knowing...
How to choose business task management software in 5 easy steps
As your business grows, it makes sense to think about the software and systems you can bring in to help make things more effective. There’s certainly no shortage of packages to choose from – some will be too expensive, some may have too much functionality, some may...
How virtual assistants can help business coaches
Running any small business is a plate-spinning exercise, but because coaching requires you to spend all your time either one-on-one or in group sessions, you’re likely to have even less time for admin, marketing, finance and other essential tasks. That’s why you might...
Small business beginner’s guide to Pinterest social media marketing
It’s important that your business understands which social media platforms your target customers are using and how best to reach them. If your business is based around products rather than services, could Pinterest social media marketing be the best way to reach your...
Small business and startup social media strategies
Social media has become an important part of online marketing in the past few years. It is a useful marketing tool for small businesses and startups because the cost of entry is very low and it can be quite effective. However you need a small business or startup...
The executive assistant virtual guide to great new business ideas
There are more people than ever who want to set up their own business. There are lots of reasons for this – from wanting more flexible working hours to needing to work after a pandemic-driven redundancy. Some people are re-training so that they can start up on their...
The virtual assistant company guide to the benefits of business coaching
It’s difficult to run a business by yourself. Who do you talk to? Who helps you plan for the long term? Who holds you to account? It can sometimes feel lonely, and a burden – and that’s not what you got into business for. That’s why many business owners bring in a...
The digital virtual assistant guide to automating your social media
One of the things that small businesses often worry about is how much time social media can take out of their day. Using social media channels is a key part of the marketing strategy and, done well, can result in a significant positive impact on sales. There is an...
Top virtual online assistant tips for starting your own business
Thinking of starting your own business? It’s a fantastic opportunity to do something you love, fill a gap in the market and take control of your own working life. It can be hard work, but incredibly rewarding, and if you start off on the right foot, you could be...
Small Businesses Expense Management – Top Ten Deductions
If you are a sole trader your tax bill can have a huge impact on your cash flow and the overall success of your business. So it makes sense to know what tax deductions you can claim – it’s all part of good small business expense management. Allowable tax deductions...