The Virtual Assistant Blog
Helping business owners run a successful business
15 Low budget marketing methods for small businesses and sole traders
Small businesses and sole traders need to market their products and services just as much as big businesses do. However, most small businesses and sole traders don’t have large budgets so they have to think outside of the box and use low budget marketing methods...
Should you use chatbots for virtual customer services?
Delivering great customer service should be a core part of your business planning. And, if people land on your website and have questions, you want to keep them on your site, help them make their buying decision and give them the opportunity to sort out any issues. On...
How to use Instagram for business: social media help for beginners
Should you be doing more on social media? Help is at hand – this blog explains all about Instagram, which is one of the fastest-growing social media platforms, and a great way to reach your customers. Is this the right platform for you? How do you get started? How...
Social media management – small business know-how
Social media is an important marketing channel for any small business. Whether it’s reaching your customers on Facebook, interacting with people on Twitter, sharing your images and videos on Instagram or Tik Tok or making commercial connections on LinkedIn, the way...
Virtual diary management – tips for the busy entrepreneur
Diary management is one of many challenging tasks that the busy entrepreneur must juggle. With so much going on, taking the extra time required to optimise your diary is almost impossible. Ironic really, given that this is the primary activity that will actually help...
Building a strategy for direct and email marketing for business
There are lots of ways to reach your potential customers – advertising, social media and networking, for example. One of the most effective ways to get your brand in front of the right people is direct marketing. This is about talking to people individually – it’s...
How virtual assistants can maximise your law firms’ success
As a law firm your priority is giving your clients the best advice and expertise you can. To ensure that you make the most of your time during the working week, you need to stay on top of the essential details of running an office. In this article we look into how...
Working with a reliable virtual assistant to build a robust business
If we’re learned any lessons at all from the pandemic, it’s that we can’t assume that our business life is going to be rosy all the time. And so we need to make plans and build strategies that help us to run a robust business that can make it through tough times. For...
How to manage curated content marketing on social media
We all know that your website, newsletters, email marketing and social media are valuable marketing channels. Managed well, they help you to keep in touch with your target audience, sharing good quality content that helps to raise your profile, educate your buyers and...
Small business invoicing – when’s the best time to invoice?
Knowing when to invoice can make all the difference between having a nice flow of money in your business and having no money at all. You can have different invoicing habits for different customers, projects, products or channels – you don’t have to have a...
What to consider when choosing SaaS products for administrative support
As your business grows, it becomes necessary – and advisable – to look for ways to make things run more smoothly. For many small businesses, this means bringing in dedicated software that can provide integrated, time-saving administrative support. Most of this...