The Virtual Assistant Blog
Helping business owners run a successful business
7 Virtual Assistant services to help you over the Christmas period
Christmas - a time to celebrate and rejoice. But for the busy entrepreneur it can be a lot more stressful than it should. Getting everything wrapped up in time for the holidays can really pile on the pressure as you juggle not only a shorter working month, but also a...
Top ten tasks to outsource for small business and entrepreneurs
If you are an entrepreneur or a small business owner, you understand how valuable time is. One way to deal with a shortage of time is to outsource your everyday tasks so you can focus on more important parts of your business. As the saying goes — do what you do best...
Why use a lead generation service?
Getting good leads is vital to business success. And it’s not just about finding the right people to talk to; it’s about understanding what they want from your business, how you’re going to talk to them, how you look after them during their buying journey and how you...
Choosing an audio transcription service – what to consider
Transcription is a particular skill and care needs to be taken when looking for providers who specialise in transcription services to ensure you get the service you both require and are expecting. If you don’t either have the skills, resource or equipment in-house it...
How to segment your lists to transform your email marketing service
Email marketing is here to stay. Just think about your own inbox and what persuades you to click to buy more of what you love – or what your business needs. The best marketing emails are the ones that are instantly relevant to you. And that’s down to the email...
The easy way to make amazing images that boost social media marketing content creation
Good visual content helps your social media fly. You know it yourself, from scrolling down your timeline – attractive, engaging images make you more likely to stop scrolling and see what’s going on. If you’re not a graphic artist, you might be worried about how to...
Why outsource website management
Running a business website can be complex and time consuming. To be effective your site must be well designed, full of useful content, well promoted and free of technical errors. So you need to have a business website maintenance strategy that keeps your website...
How to delegate work effectively to a virtual assistant
Learning how to delegate work effectively can be challenging, but the rewards of enhanced productivity and cost savings can be significant. Delegating also allows your business to focus on core objectives instead of non value added repetitive tasks. The biggest...
3 Lead generation tips for small business
In any organisation it’s important to have a consistent focus on lead generation, but for small businesses this can be a daunting challenge. There are numerous lead generation strategies to choose from and the right channels need to be selected to make your business...
The five essential elements of event planning
Events can be a great marketing channel for your business – as long as you plan and measure them properly. Raising your profile and helping you to reach new customers, a good event is useful, memorable and helps you and your customers to get results. So here’s our...
How virtual marketing support can help you manage the marketing mix
The marketing mix is a concept introduced in the 1950s to help businesses of all sizes consider the most important elements of a marketing plan. Originally conceived as the Four Ps – Product, Price, Place and Promotion, they have since been expanded with an additional...