The Virtual Assistant Blog
Helping business owners run a successful business
How does email marketing work? A guide for small business
Email marketing is one of the most effective methods available - it's cheap, fast and easy to use. But how does email marketing work? What are the advantages and disadvantages to email marketing for small business? What about spam laws? This article will answer these...
Benefits of outsourced order taking for small businesses
Timely business order processing is key for a successful small business. When you first started out it seemed easy to answer emails and confirm appointments or orders very quickly, right? Yet as your business grows, it's inevitable that your orders and emails start to...
Small business SEO tips that work
SEO is one of those topics that, as a small business owner, you’re aware you need to do something about, but you’re not quite sure what. It’s bandied about by people at your networking events; you hear about it from your web agency and you read about it in online...
Growth mindset and the small business assistant
What makes a successful small business? Of course, it’s a combination of things, but one of the most surprising is attitude. Think success and you’re more likely to have success. That’s the essence of a growth mindset – not a buzzword, but a defined way of thinking –...
How can virtual assistants revolutionise your business
One of the more common questions we encounter is how can a virtual assistant help if they're not even in the same building as me? And that’s a fair question. But a good VA has lots of experience helping business owners run their affairs remotely. In addition to this...
Nine no-brainer ways to promote a local small business
One of the biggest challenges for small business owners is getting your name out there amongst your potential customers. If your customers are likely to be local to you, there are plenty of ways you can let people know you’re there, using local events, networking,...
Choosing social media tools for business marketing
Are you looking to manage your social media more efficiently? There are business owners who feel they may be wasting too much time on social media, but haven’t got the time to look into how to do things differently. If that sounds familiar, we’ve created the perfect...
How to improve ecommerce product content for your retail site
Running a successful retail website means getting a lot of things right. From great photography to well thought-out ecommerce product content; relevant SEO to a clean user journey, your site has to match customer expectations if you’re going to make the sales you...
The online event planner guide to the perfect webinar
Unsurprisingly, there’s been a huge growth in webinars. These online events are a great way to reach people outside your local area, sharing your expertise across a wider range of prospective customers and helping to build your reputation. Today’s attendees expect a...
Content marketing blogs – how can a virtual assistant help you with yours?
Blogging is a powerful marketing tool. Done well, it can bring targeted traffic to your website, establish your business as a thought-leader in its field and give you the credibility that helps you to win new business and become part of a wider community. Strategy and...
4 affordable ideas for business event planners
Events help you to connect with your customers. You might want to launch a new product, deliver some business advice, or gather people together to network and celebrate a milestone – whatever the aim, you’ll need some great ideas for your event planners to get their...