Getting a small business off the ground is hard, but arguably it gets tougher when you have to keep all the plates spinning by yourself. When you have orders to process, products or services to create and market, and an online presence to manage it can be easy to...
Social media is now a vital sales and marketing channel. But it can take over your life and significantly reduce the amount of time you actually spend on your business. You’ll be amazed by how refreshing it is to have someone take the burden away from you – someone...
Your business relies on the goodwill of customers to succeed and to grow. So it’s important to understand your customers’ expectations of service, and how it’s delivered to them. For example, even if you are a tiny business, your customers will expect Amazon-levels...
In businesses of all sizes, understanding the essential elements of financial business documents is important. Two of the most critical documents are invoices and purchase orders. These documents serve distinct purposes and are integral components of an efficient...
There’s a mountain of things to consider when you start a new business, and one of them is a new business name. Search experts, branding consultants, marketers and strategists all know that a poorly chosen name can spell disaster for your business – but take the time...
Timely business order processing is key for a successful small business. When you first started out it seemed easy to answer emails and confirm appointments or orders very quickly, right? Yet as your business grows, it's inevitable that your orders and emails start to...
SEO is one of those topics that, as a small business owner, you’re aware you need to do something about, but you’re not quite sure what. It’s bandied about by people at your networking events; you hear about it from your web agency and you read about it in online...
What makes a successful small business? Of course, it’s a combination of things, but one of the most surprising is attitude. Think success and you’re more likely to have success. That’s the essence of a growth mindset – not a buzzword, but a defined way of thinking –...
One of the more common questions we encounter is how can a virtual assistant help if they're not even in the same building as me? And that’s a fair question. But a good VA has lots of experience helping business owners run their affairs remotely. In addition to this...
One of the biggest challenges for small business owners is getting your name out there amongst your potential customers. If your customers are likely to be local to you, there are plenty of ways you can let people know you’re there, using local events, networking,...