The Virtual Assistant Blog
Helping business owners run a successful business


How does a Virtual Assistant differ from a PA, secretary or administrator?
When you start to look for someone to help with running your business, there are several options: Hire a permanent member of staff, look for secretarial help, give administrator tasks to someone else in your business or invest in a Virtual Assistant. Each of these...
How to manage social media for great customer care
 Your business relies on the goodwill of customers to succeed and to grow. So it’s important to understand your customers’ expectations of service, and how it’s delivered to them. For example, even if you are a tiny business, your customers will expect Amazon-levels...
The virtual bookkeeping services guide to the difference between an invoice and a purchase order
In businesses of all sizes, understanding the essential elements of financial business documents is important. Two of the most critical documents are invoices and purchase orders. These documents serve distinct purposes and are integral components of an efficient...
How to approach a new business name search
There’s a mountain of things to consider when you start a new business, and one of them is a new business name. Search experts, branding consultants, marketers and strategists all know that a poorly chosen name can spell disaster for your business – but take the time...
Benefits of outsourced order taking for small businesses
Timely business order processing is key for a successful small business. When you first started out it seemed easy to answer emails and confirm appointments or orders very quickly, right? Yet as your business grows, it's inevitable that your orders and emails start to...
Small business SEO tips that work
SEO is one of those topics that, as a small business owner, you’re aware you need to do something about, but you’re not quite sure what. It’s bandied about by people at your networking events; you hear about it from your web agency and you read about it in online...
Growth mindset and the small business assistant
What makes a successful small business? Of course, it’s a combination of things, but one of the most surprising is attitude. Think success and you’re more likely to have success. That’s the essence of a growth mindset – not a buzzword, but a defined way of thinking –...
How can virtual assistants revolutionise your business
One of the more common questions we encounter is how can a virtual assistant help if they're not even in the same building as me? And that’s a fair question. But a good VA has lots of experience helping business owners run their affairs remotely. In addition to this...
Nine no-brainer ways to promote a local small business
One of the biggest challenges for small business owners is getting your name out there amongst your potential customers. If your customers are likely to be local to you, there are plenty of ways you can let people know you’re there, using local events, networking,...
Choosing social media tools for business marketing
Are you looking to manage your social media more efficiently? There are business owners who feel they may be wasting too much time on social media, but haven’t got the time to look into how to do things differently. If that sounds familiar, we’ve created the perfect...
How to improve ecommerce product content for your retail site
Running a successful retail website means getting a lot of things right. From great photography to well thought-out ecommerce product content; relevant SEO to a clean user journey, your site has to match customer expectations if you’re going to make the sales you...