The Virtual Assistant Blog
Helping business owners run a successful business


How to handle your email management efficiently
Email is useful, but the pressure of managing and responding to emails can be overwhelming. Most business owners receive 40-60 emails every day which take time to deal with. The result can mean getting behind on projects or important objectives and working weekends...
Marketing content strategies for small business
There are many useful online content marketing strategies available which are very effective at bringing traffic to your website, boosting your businesses brand and establishing your business as an authority in the marketplace. The best part is — these marketing...
12 Digital marketing misconceptions to dispel
 There is a large amount of small business digital marketing advice available online. Unfortunately, some of the advice is misleading, or even completely incorrect! In fact, one of the key challenges of digital marketing is determining which tips are useful for your...
Social media marketing ideas – how to keep content engaging
One of the disadvantages of social media marketing is the challenge in keeping it creative and fresh. Here are some tips and tricks to make interesting and engaging content for your social media target audience: Quality not quantity: Regular updates are important but...
New business? Why you should hire the best virtual personal assistant you can find
Businesses are time-consuming things. They eat up all the hours in the day and, if you’re a solo entrepreneur, you’ll find that you can be closing your first sale one minute and trying to file your paperwork the next. And so, to make sure you’re heading in the right...
A virtual assistant diary organiser’s top tips for arranging successful business meetings
Meetings are part and parcel of business life. And properly planned and run, they can produce clear outcomes, targeted actions and move things forward. Poorly planned meetings, however, can be a waste of everyone’s time and have a negative effect on relationships both...
Invoicing solutions that ensure you get paid on time
One of the biggest bug-bears for small business owners is late payment. Your cash flow depends on payments being made on time and you don’t have huge reserves to help you get through periods of non-payment. But if you can implement some straightforward invoicing...
5 reasons why data entry accuracy is critical to your business
All businesses rely on data – whether they know it or not. And the more accurate and in-depth your data entry and collection, the more powerful it is. High quality, reliable data can be used to help your business plan, change direction and analyse success. Why collect...
Building and maintaining websites: When should you consider SEO?
Search Engine Optimisation (SEO) is a critical part of your website planning. It helps your website to be more visible to search engines, it helps visitors to navigate your site more easily and it gives you a competitive advantage. The question is: do you build SEO in...
How to improve data entry and processing accuracy
Businesses increasingly rely on good quality data. It helps with everything from budget planning to managing customer relationships. Low quality data can lead to poor decisions, focusing on the wrong areas of the business and neglecting those areas that could lead to...
9 Sales support strategies for SMEs
Small and medium-sized enterprises (SMEs) always need to maintain a strong focus on sales and administration support to make sure their customer’s needs are met. In particular it’s important to ensure adequate after sales support is provided to improve customer...